Thoroughly wet hair, then work a moderate amount of Coconut Crème Moisturizing Shampoo into hair, gently massaging into hair and scalp. Do not vigorously shampoo. For thicker, coarser textures that are prone to tangles, starting at the roots, shampoo by gently raking fingers through hair, all the way to the ends, carefully working through tangles. Rinse thoroughly, and then repeat to ensure that hair and scalp are clean, and impurities have been rinsed away. Most effective when used with Originals by Africa’s Best Coconut Crème Restorative Conditioner.